BallerTV hired us to lead the design on their desktop product, mobile app and marketing. The platform serves multiple user types: athletes, parents, family, coaches, event managers, recruiters and viewers. The success of this product relies on a simplified, tailored experience for all.
Redesigned UI for the BallerTV video editors, scorekeeping systems, mobile applications, and analytics. Maintained a comprehensive design system effective across various areas of the product.
BallerTV is a youth sports streaming service with live coverage, replays and highlights from tens of thousands of games and sport events.
“It’s been a real pleasure working alongside the team at Friendly. You’ve brought us to new heights as a company. Having a design system has been on my wishlist for so long, and you’ve made it happen, along with all the other tight-turn, high iteration, polished work you’ve brought us.”
We needed a robust design system to unify the wide range of BallerTV features. We created an efficient, modular system that ensured consistency and advocated the brand.
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